We’re diving deep into the Data topic with Gigig Ho from SEMA data and I couldn’t think of anyone better suited for the topic. Gigi’s a real data nerd so to speak dealing with aftermarket data nearly all her professional life.
Today we’re diving deep into the Data topic with Gigig Ho from SEMA data and I couldn’t think of anyone better suited for the topic. Gigi’s a real data nerd so to speak dealing with aftermarket data nearly all her professional life.
We talked about the development towards a digital aftermarket within the last 20 years, why the discussion about data should be more about actual use cases, the uniqueness of the special equipment sector, the rise of e commerce and how to deal with it as well as how electric vehicles will affect the market of specialty parts in the future.
Gigi is a real expert and a true advocate for the importance of good data. Great insights on Sema and the speciality parts sector in north America.
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